October 2026

Your Meta ads

Your own campaign, restarted 17 October 2026. No Meta ads ran in September.

• Meta counted 9 enquiries from $2,850.47 in 15 days, $316.72 each. That's Meta's count, not checked against your bookings.
• The UGC ad set did most of the work: 7 of the 9, on $1,952 of the spend.
• Earlier this year Meta counted enquiries at $112 each on average, so October's cost is well above that. Your own numbers on who booked and signed will tell us which ads are worth keeping.

Google search (SEO)

October vs September 2026

• 34 of the 36 clicks came from people searching your business name or your own name. People who already know you are finding you, but your services aren't yet showing high enough to bring in new people from Google.
• Your BAS Due Dates article is live (7 October). Google showed it 384 times in October, but it isn't high enough yet to be clicked.

Your year so far

1 January to 31 October 2026

• Website visits follow the Meta ads: 1,000 to 1,800 a month while they ran early in the year, around 100 to 140 while they were off, and back up to 1,548 in October.
• Google Ads ran from 20 to 22 October ($4.15, 1 click) and is now off.

Facebook

Followers and posts

• Your page went from 47 to 56 followers in October, all of it while the Meta ads were running.
• There still haven't been any posts on the page since October 2024. Recent posts help people trust you when they look you up before booking.

What's next

1. 01Your October numbersSend me how many enquiries came in during October and how many became clients, so this report can show what each new client really cost.